county

Maui County, HI

Demographic and economic profile of Maui County, HI, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Maui County's economy centers on tourism and hospitality, reflected in a population of 164,632 that shrank slightly by 0.4% over five years, suggesting limited in-migration despite a median household income of $97,161. The labor force participation rate stands at 64.6%, with 30.1% of residents holding a bachelor's degree or higher and an unemployment rate of 5.6%. Housing costs are exceptionally high—median home values reach $858,600 and median gross rent is $1,863 per month—while median worker earnings of $45,382 point to a notable gap between wages and local cost of living.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

163,694

Data USA · as of 2024

Median Household Income

$97,161

Data USA · as of 2024

Median Age

43.2 yrs

Data USA · as of 2024

Population Growth (5-year)

-0.4% since 2018

Maui County lost population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone49,680 (30.2%)
  • Asian Alone46,338 (28.2%)
  • Two Races Excluding Some Other Race, & Three or More Races40,833 (24.8%)
  • Native Hawaiian & Other Pacific Islander Alone16,591 (10.1%)
  • Two Races Including Some Other Race5,791 (3.5%)
  • Some Other Race Alone3,352 (2.0%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Other Asian and Pacific Island18,329
  2. 2.Tagalog (incl. Filipino)7,433
  3. 3.Spanish3,814
  4. 4.Other Indo-European861
  5. 5.Vietnamese735

Census ACS · as of 2023

Population Under 18

21.2%

Census ACS · as of 2023

Working-Age (18–64)

58.8%

Census ACS · as of 2023

Population 65 and Over

20.0%

Census ACS · as of 2023

Foreign-Born Population

17.1%

Data USA · as of 2024

Veterans

7,295

Data USA · as of 2024

Economy

GDP per Capita

—

Not yet cached

Cost of Living Index

—

Not yet cached

Per Capita Income

$44,403

Census ACS · as of 2023

Unemployment Rate

5.6%

Census ACS · as of 2023

Poverty Rate

9.8%

Census ACS · as of 2023

Top Industries

  1. 1.Arts, Entertainment, & Recreation, & Accommodation & Food Services18,193
  2. 2.Educational Services, & Health Care & Social Assistance14,394
  3. 3.Retail Trade (Group)9,057
  4. 4.Professional, Scientific, & Management, & Administrative & Waste Management Services8,571
  5. 5.Construction (Group)6,442

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations26,026
  2. 2.Service Occupations21,410
  3. 3.Sales & Office Occupations17,111
  4. 4.Natural Resources, Construction, & Maintenance Occupations8,701
  5. 5.Production, Transportation, & Material Moving Occupations6,873

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Arts, Entertainment, Recreation, & Accommodation (LQ 2.57×)18,223
  2. 2.Construction (LQ 1.14×)6,360
  3. 3.Retail Trade (LQ 1.09×)9,624
  4. 4.Public Administration (LQ 1.06×)4,072
  5. 5.Other Services (LQ 1.00×)3,808

Census ACS · as of 2023

Housing

Median Home Value

$858,600

Census ACS · as of 2023

Median Gross Rent

$1,863/mo

Census ACS · as of 2023

Homeownership Rate

65.6%

Data USA · as of 2024

Home Value Distribution

  • $750,000 to $999,9999,922 (27.1%)
  • $1,000,000 to $1,499,9998,605 (23.5%)
  • $500,000 to $749,9995,825 (15.9%)
  • $2,000,000 or More3,332 (9.1%)
  • $1,500,000 to $1,999,9992,599 (7.1%)
  • $400,000 to $499,9992,405 (6.6%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

30.1%

Census ACS · as of 2023

High School Diploma or Higher

92.8%

Census ACS · as of 2023

Workforce

Labor Force Participation

64.6%

Census ACS · as of 2023

Median Worker Earnings

$45,382

Census ACS · as of 2023

Mean Commute Time

23.0 min

Data USA · as of 2024

Households Without a Vehicle

4.8%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone54,867 (70.3%)
  • Carpooled10,357 (13.3%)
  • Worked At Home7,985 (10.2%)
  • Walked1,624 (2.1%)
  • Other1,276 (1.6%)
  • Public Transit1,068 (1.4%)

Data USA · as of 2024

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Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.