county

Rock County, NE

Demographic and economic profile of Rock County, NE, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Rock County is a sparsely populated rural Nebraska county of 1,335 residents with an economy producing $68,559 in GDP per capita against median worker earnings of $36,810, a gap suggesting capital- or land-intensive industries such as agriculture. The labor pool is small and older (median age 49.4), though 94.3% hold a high school diploma and 29.0% hold a bachelor's degree, with an exceptionally low unemployment rate of 1.2%. Housing costs are modest—median home value of $124,400 and median gross rent of $608/month—though the county posted a -1.1% population decline over five years, reflecting ongoing contraction in a remote area with a 75.8% homeownership rate.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

1,335

Census ACS · as of 2023

Median Household Income

$58,125

Data USA · as of 2024

Median Age

49.4 yrs

Data USA · as of 2024

Population Growth (5-year)

-1.1% since 2018

Rock County lost population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone1,300 (98.6%)
  • Two Races Including Some Other Race13 (1.0%)
  • Some Other Race Alone3 (0.2%)
  • Two Races Excluding Some Other Race, & Three or More Races2 (0.2%)
  • Black or African American Alone1 (0.1%)
  • American Indian & Alaska Native Alone0 (0.0%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Spanish11
  2. 2.Other Indo-European6
  3. 3.German or other West Germanic3

Census ACS · as of 2023

Population Under 18

22.5%

Census ACS · as of 2023

Working-Age (18–64)

51.9%

Census ACS · as of 2023

Population 65 and Over

25.6%

Census ACS · as of 2023

Foreign-Born Population

1.0%

Data USA · as of 2024

Veterans

51

Data USA · as of 2024

Economy

GDP per Capita

$68,559

Data USA · as of 2023

Cost of Living Index

—

Not yet cached

Per Capita Income

$35,740

Census ACS · as of 2023

Unemployment Rate

1.2%

Census ACS · as of 2023

Poverty Rate

10.5%

Census ACS · as of 2023

Top Industries

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining223
  2. 2.Educational Services, & Health Care & Social Assistance186
  3. 3.Retail Trade (Group)63
  4. 4.Transportation & Warehousing, & Utilities58
  5. 5.Construction (Group)41

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations315
  2. 2.Natural Resources, Construction, & Maintenance Occupations176
  3. 3.Sales & Office Occupations91
  4. 4.Service Occupations55
  5. 5.Production, Transportation, & Material Moving Occupations39

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining (LQ 19.72×)207
  2. 2.Educational Services & Health Care (LQ 0.93×)143

Census ACS · as of 2023

Housing

Median Home Value

$124,400

Census ACS · as of 2023

Median Gross Rent

$608/mo

Census ACS · as of 2023

Homeownership Rate

69.3%

Data USA · as of 2024

Home Value Distribution

  • $200,000 to $249,99955 (13.2%)
  • $70,000 to $79,99934 (8.2%)
  • $150,000 to $174,99928 (6.7%)
  • $90,000 to $99,99927 (6.5%)
  • $250,000 to $299,99923 (5.5%)
  • $20,000 to $24,99921 (5.0%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

29.0%

Census ACS · as of 2023

High School Diploma or Higher

94.3%

Census ACS · as of 2023

Workforce

Labor Force Participation

61.2%

Census ACS · as of 2023

Median Worker Earnings

$36,810

Census ACS · as of 2023

Mean Commute Time

11.7 min

Data USA · as of 2024

Households Without a Vehicle

3.8%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone491 (75.4%)
  • Carpooled66 (10.1%)
  • Worked At Home61 (9.4%)
  • Walked30 (4.6%)
  • Bicycle3 (0.5%)
  • Public Transit0 (0.0%)

Data USA · as of 2024

Similar Locations

5 counties with comparable population, workforce, income, education, and cost of living. Click any to compare.

More on FDI Connect

Compare Rock County against other US geographies, save it to your shortlist, see active property listings on the interactive map, and unlock the full demographic dashboard.

Open full dashboardCreate free account

Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.